Cultivating pride with Jonathan Lessard of Merveilles d’abeilles
“As early as 2013, barely a year after Merveilles d’abeilles was founded, we already decided we wanted to show our pride in Quebec by having our products verified by Aliments du Québec. Quebec honey is reputed for its high quality because our beekeepers pay special attention to the health of their bees. By displaying the Aliments du Québec logo on our products, we make sure our consumers know that what they are eating comes from local bees, because the verified products must comply with criteria related to origin. It’s definitely a logo that inspires confidence and pride.”