À chacun son pain
In this episode, Geneviève meets Jean-Christophe Lamontagne, co-founder of À chacun son pain, who traded aerospace for baking somewhat by chance. From his first loaves baked in a wood-fired oven in Charlevoix to distribution across Québec, he shares how he grew his business without compromising his values or traditional craftsmanship. Fermentation, local ingredients and equipment designed to support bakers: Geneviève explores the choices behind every loaf and meets an entrepreneur who believes you can dream big… one loaf at a time.
